Category : Human Resources

Human Resources

AI and the Human Factor in Recruitment: Finding the perfect balance

Is it possible to have a recruitment process that exclusively relies on technology and eliminates human intervention, even though the objective is to identify and hire suitable human talent? The notion of such a system may seem paradoxical!

There is a widespread belief that artificial intelligence (AI) is set to replace human labor. However, a recent report suggests that AI generates more employment opportunities than it eliminates. Instead of being a substitute for recruiters, AI, and machine learning technologies are emerging as valuable tools to enhance the efficiency and effectiveness of talent acquisition.

In recent times, technology has contributed significantly to streamlining the recruitment and hiring process, making it more efficient and cost-effective. Today’s recruitment landscape includes sourcing, screening, and pre-employment testing of job applicants based on the hiring manager’s specifications, thereby reducing recruiters’ workload.

AI and machine learning are transforming workplaces and commercial procedures by enhancing consumer insights and enabling HR applications such as recruitment. Nonetheless, it is essential to note that technology can only augment human resources and is not intended to replace them.

Data-driven recruitment and how to humanize it

Although AI has certainly streamlined many aspects of the recruitment sector, it has not yet been able to replace human recruiters entirely, as is the case in certain other industries such as telemarketing or retail sales.

One might wonder why this is the case, given that recruitment automation can produce precise results by effectively screening the right candidates, saving recruiters up to 23 hours for a single hire. Moreover, it can help companies achieve a 4% increase in revenue per employee and reduce turnover by as much as 35%.

However, hiring a candidate for a company involves much more than just relying on machine-based screening and automation. It requires a human real human-to-human connection, building rapport with candidates, and ensuring a positive candidate experience. This human element remains crucial to the recruitment process globally. Even in today’s business and data-driven world, human emotions and sentiments continue to play a major role in the success of recruiting and hiring the right candidates, and the overall human resources management.

AI in employee management

How to balance humans and technology when recruiting job candidates

#1 Recognize the limits of technology

Despite the significant progress in the development of Artificial Intelligence (AI) and other technological advancements, certain weaknesses and potential errors still exist. It is crucial to acknowledge that digital solutions are not a panacea for all problems, and overreliance on technology can lead to undesirable outcomes.

For instance, research has revealed that AI-based screening programs for candidate selection can be prone to bias, resulting in distorted outcomes. In this context, employers and HR departments must make informed decisions while selecting and implementing AI-based tools. It is vital to understand that no digital solution is completely immune to potential risks and vulnerabilities. Therefore, it is essential to have skilled personnel available to oversee the proper functioning of digital tools.

#2 Play to your strengths

To attain equilibrium between technology and human interaction, it is imperative to recognize and leverage the strengths of both.

Technology excels in automating repetitive tasks and sifting through voluminous data. For instance, it can be utilized for scheduling calls or screening candidates based on specific keywords, resulting in accelerated hiring procedures and diminished costs.

However, for establishing a connection with potential candidates, human intervention is indispensable. By employing technology proficiently, recruiters and HR personnel can be relieved from mundane tasks, enabling them to concentrate on more valuable, interpersonal responsibilities such as engaging in one-on-one conversations with desirable candidates.

#3 Look for collaboration as well as compartmentalization

Ensuring a harmonious balance between technological and human decision-making may entail maintaining a clear distinction between the two. To this end, employers ought to explore methods of enabling human-technology partnerships.

One promising avenue for such collaborations is social media, where recruiters can capitalize on the unique strengths of both individuals and machines. While algorithms can facilitate the targeted dissemination of job postings, it can also be advantageous to encourage current employees to share employment opportunities and positive experiences with the organization on their personal social media platforms. In this way, recruiters can infuse a human element into the digital sphere.

#4 Make the candidate experience a high priority

To strike the right balance between digital tools and human recruiters, it is essential to understand the preferences of job candidates and cater to their needs accordingly. While most candidates are accustomed to some degree of automation, they also desire human interactions and connections during the application process.

Prompt responses are critical in attracting and retaining candidates, and delays in response time can result in a loss of interest. While automation can help expedite the process, it is important to have a person available to reach out to candidates, express interest, and address any concerns they may have.

The hiring process plays a significant role in determining whether candidates accept a job offer or not, thus it is imperative to provide them with the best possible experience. Seeking input and feedback from experienced recruiters can help identify the most effective digital and personal techniques to employ.

Robosoft webinar with Volonte

Conclusion

The process of hiring goes beyond simply filling open positions. It involves finding individuals who possess the requisite skill set and are compatible with the organizational culture. In fact, while interacting with candidates, the recruiter is demonstrating the company culture and hence it is extremely crucial that the human element is leveraged at its best there. Despite the advancements made in AI, recruitment remains an industry that requires human input to ensure successful hiring outcomes. While technology can certainly be advantageous, we mustn’t overlook the significance of human intervention in the recruitment process. To achieve optimal results, it is prudent to utilize both human and technological resources.

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Human Resources

HR Tech in Talent Management: Trends that encourage employee stickiness

Human intelligence has distinguished one group from another since the dawn of time. HR leaders will therefore need to rethink the workplace to lead enterprises into the future and emphasize HR technology to manage their mixed workforce, assure cooperation, create a strong culture, and facilitate pleasant employee experiences. As important as the overall flourishing of HR tech is, so is the Talent management facet of it.

Technology adoption in talent management within an organization

To manage cutting-edge technologies in IT, Telecom, Automation, Data Science, and ML/AI, there is an increasing need for new skill sets due to the rapid growth of technology and digitization in recent years. The expense of acquiring and keeping talent is rising as a result of the rising demand for particular abilities. For instance, if we don’t address the skills gap, we could lose $1.97 trillion in GDP growth from investments in cutting-edge technology over the next ten years, according to Accenture’s research on Fueling India’s Skill Revolution.

Through efficient learning and development (L&D) programs and the scalability of learning technology, organizations may address skill challenges. Learning could be made possible more rapidly, effectively, and affordably with the use of technologies like artificial intelligence, augmented reality, virtual reality, and blockchain.

Here are a few ways organizations can leverage technology for learning and skilling-

Mobile Learning: With the global workforce expected to be 75% millennials by 2025, Mobile learning offers a low-cost solution and provides easy access anytime-anywhere, and just in time.

Personalized Learning: Many organizations are adopting personalized learning as a preferred way to deliver training. Moreover, learning technology tools and Learning Management Systems (LMS) can use advanced technologies to assess and track individual learning patterns to tailor learning programs according to each person’s needs.

Gamification: Gamification is a great way to drive engagement in learning programs. One way is to introduce a leaderboard and game mechanics to reward learners with badges and points, making it a competitive learning and engagement tool.

Social Learning: Team collaboration is encouraged by social learning. Social learning tools like discussion boards are available on many learning platforms and are a terrific method to find organizational “experts” and work together to solve challenging problems. Social learning makes ensuring that knowledge sharing occurs across all teams, promoting a culture of ongoing learning.

A Complete Learning Ecosystem: An efficient LMS can provide a complete Learning Ecosystem and help employees throughout their organizational lifecycle. A learning ecosystem has many advantages, including-

  • Integrating learning delivery processes and standardizing systems’ processes
  • Facilitating knowledge collaboration, social learning, performance support, etc.
  • Creating a unique and continuous learning environment.
  • Enabling the L&D function to be Agile.

In today’s highly competitive corporate landscape, it has become increasingly difficult to analyze the value of learning technology. Thus, the ability to be flexible with the learning setup has become business-critical.

Ergonomic Evaluation in talent management

An Ergonomic Evaluation is an objective examination of the risk factors in your workplace that may cause musculoskeletal diseases or injuries in your employee. Ergonomic Assessments Ergonomic assessments are a scientific examination of how people work. The assessments can assist detect ergonomic concerns such as repetitive tasks that can create strains, inappropriate workspace setup, and improper tool use, all of which can lead to work-related musculoskeletal illnesses.

Ergonomics-based tools are delivering innovative risk management solutions to help combat and minimize risk for organizations, their employees, and those they are responsible for.

Examples of Ergo based tools that enable Talent management:

1. VelocityEHS: Ergonomics educates and empowers your employees while giving them all the tools they’ll need to maintain a healthy and productive lab environment.

2. ForgetMeNots: It provides two critical injury-prevention tools: awareness reminders and microbreaks. Users are reminded to be aware of their body and work routines through awareness reminders, which helps to ensure that an academic grasp of safety is translated into actual conduct at the computer. Microbreaks are short rests that can aid with weariness and circulation.

  • The sit-stand tools- It reminds you when to sit and stand, teach you how to optimize the benefits of sit-stand workstations, and enhance ForgetMeNots to keep you aware of how you’re sitting & standing.
  • Ergonomics-based tool- The notebook computer tools warn you if you need to switch to an external keyboard & mouse, remind you to do an ergo quick-check when you are in a new location, and add ForgetMeNots to keep you aware of how you’re using your notebook.

3. Velocity human tech tool: VelocityEHS Industrial Ergonomics is an ergonomics management system for industrial and non-office contexts. The organization will have all it needs to deploy, monitor, and manage the ergonomics process, from one to hundreds of locations, by combining interactive online training, AI-driven evaluation tools, expert-led site improvement events, and a robust management database.

While we talk about 360-degree development, employee well-being in post covid / recent times stands as the highest priority and more of an acknowledged call-out. Ergonomics-based assessments and evaluations using tools embedded in the devices and infra can be highly effective in making informed decisions and prioritizing employees’ well-being.

How an effective talent management process can improve productivity​

To ensure that when an employee quits or joins a company, it has the least potential impact on their team, the talent management process inside the organization must be as efficient and frictionless as possible.

Starting with the hiring strategy, the talent management process can be made to be more productive. After all, you may streamline business processes with the fewest disturbances when you quickly make smarter personnel with significant potential. Use the most recent technical tools, such as an Application Tracking System (ATS) or an all-in-one Human Resource Management System, to expedite hiring while also selecting top personnel (HRMS).

Effective onboarding is equally crucial for raising organizational productivity. In fact, according to a report, when companies offer a seamless onboarding program to new hires, they can see a 54 percent increase in productivity.

Talent management of gig economy workers

The modern workplace values flexibility. People who work as independent contractors, part-time employees, and freelancers are leaving stable full-time jobs in search of greater flexibility and liberty from the 9 to 5 grind. Gen Z workforce seeks beyond loyalty for a company and remuneration from a company, hence it’s about touching human lives impactfully. Technology plays a crucial role in enabling it, owing to the numerous tools, concepts, and methodologies that we use today.

The gig economy began as a fad, but it is now established as a leading factor in the industry. According to a report, 41 million Americans worked as consultants, independent contractors, temporary employees, or on-call last year, contributing $1.28 trillion to the US economy. The HR challenges? Only full-time employees are served by the hiring and onboarding procedures in place today. To accommodate hiring and onboarding gig workers, human resource departments will need to modify their methods and adopt innovative techniques.

To sum up, all firms are considering talent management as the workforce becomes more globally connected, technologically advanced, and competitive. Monitoring what’s going on in the world will be essential as these changes take place during the upcoming decade. The top five trends in talent management as predicted in this article, although there will undoubtedly be more.

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Human Resources

HR Tech and digital transformation: impacting a company’s ‘greatest asset’

“A company’s employees are its greatest asset, and your people are your product,” said Richard Branson. No business would disagree with this sentiment. Back when remote working was not in vogue, an advertising legend expressed similar views when he said, ‘The inventory goes down the elevator every night’. Semantics aside, enterprises agree that talent nurturing is key to business success. Ironically, technology has come to play a critical role in the ‘people’ business.

Digitization, new technologies, and consumer trends have resulted in the emergence of several industries and disciplines. HR Tech is one such and has gone beyond mere automation of processes to impact several aspects of the Human Resources function.

Enterprises are a lot more empathetic to find a fit between goals of the organization and of the talent community. A prudent mix of technology and people skills can play a role in strategy, operations, and talent management for organizations.

HR Tech in Strategy

Leveraging Data, Analytics, and Blockchain

HR systems store hundreds of data points, including resumes, employee profiles, payroll records, and performance reports. HR practitioners can use technology to make the data easy to access and add value to their initiatives.

Augmented analytics is an approach to data that automates insights using artificial intelligence, machine learning, and natural language generation. They use AI to analyze huge data volumes, spot trends, or keep tabs on crucial parameters. Then, using technology for NLP, the tools present the results in a conversational format that is simple to understand and further draw conclusions.

The rise of gig economy and two-sided marketplaces have heightened the need for Vendor Management Systems and Managed Service Providers. Blockchain integration brings a high level of security in managing a large amount of confidential data. Typical use cases include streamlining the payroll process, securing employee data (including CVs) and contract management.

Learning and Development

Employee training is increasingly moving into the digital sphere due to remote work. This change enables it to benefit from modern HR Tech innovations using gamification, AI, and AR/VR. Online employee training is becoming necessary as the field moves toward personalized, self-paced courses that accommodate different preferred learning styles of employees. Technology also opens a lot of opportunities for creating personalized career paths based on the potential of each employee, identifying skill gaps, and assessing work requirements.

Cloud-based HR

If a company has a remote team, there are good chances that the HR department will be remote as well. This is where all-encompassing cloud-based HR tools, which are the resource management of the future, come in. Existing all-in-one HR platforms, including payroll, benefits, time management, onboarding, and collaboration software, integrate many different, essential facets of HR management. As cloud-based HR software is scalable, it is perfect for firms that are expanding quickly because it enables HR experts to work with real-time data.

HR Tech in Operations

Advanced recruitment tools

The recruiting process is a tedious, time-consuming and eats upon the resource’s fruitful time handling critical chores that cannot be eliminated. Hence, tools like virtual reality, video conferencing, chatbots, job aggregators, recruiting CRMs enable effective screening of profiles, automating essential operational tasks. It helps make the recruitment process more streamlined, cutting unnecessary costs and time of the organization’s key assets.

Chatbots

A popular tool that can improve business operations is chatbots, commonly referred to as conversational user interfaces (CUI). Companies use them for internal purposes even though they are typically used in recruiting operations. Chatbots are increasingly being used to help with hiring responsibilities. Chatbots that have Natural Language Processing (NLP) can be used as the initial point of contact for job applicants. Deploying chatbots to improve employee service is another popular trend in technology.

HR Chatbot

Source: Engati

While human interaction is very vital in the interactions between two people, tech-enabled chatbots may be an option to solve problems where direct manual involvement is not required. Employee self-service portals and other interfaces for service delivery are starting to include chatbots. Employees can now turn to a chatbot for instant answers instead of asking HR questions and waiting hours or days for a response. Designing such chatbot systems calls for empathy sessions with end users to understand their pain points, use cases and emotions.

Virtual Reality (VR)

The real-world applications of VR in operations are in three key areas:

1. Recruitment: In the upcoming years, the way one’s company conducts recruitment may be significantly impacted by the use of VR tools. VR, for instance, is useful while recruiting for physically demanding positions where hiring managers can assess candidates’ abilities using VR simulations.

2. Onboarding: Just like the recruitment phase, companies can simulate training environments in VR that are more practical or less hazardous than those in the real world. Select roles in construction, firefighting, and similar fields come to mind.

3. Training: The third method businesses might use VR is to educate their staff. Its use in sexual harassment training is one example. An environment can be programmed to teach staff members how to deal with situations and take preventative measures.

HR Tech in Talent Management

Employee Experience Platforms (EXP)

A plush office, creature comforts, great landscaping, ergonomic seating, and opportunities for team bonding used to be hallmarks of a great employee experience in the pre-COVID era. But creating an ‘experience’ around the company brand for remote workers is incredibly challenging. However, the need for Employee Experience Platforms rose prior to the pandemic to address issues such as employee stress, productivity and affinity towards the organization.

In today’s world, ‘employee experience’ faces several unique challenges: remote working, entire digital onboarding, access to training material, knowledge sharing, setting KPIs and measuring them, imbibing the company culture with limited physical interactions and so much more. Also, gone are the days when enterprise software was meant to be dowdy and boring. Today’s employees are used to cutting edge digital experiences in virtually every sphere of their life – cab booking, banking or streaming. Why should they expect their office software be any less? Brands such as Huler have understood this well and provide stunning visual interfaces for sticky employee experiences.

Huler

Source: huler.io

Employee well-being

It is not rocket science to appreciate that employee wellness affects team productivity, individual job performance, and the organization as a whole. Several initiatives are aimed at assisting employees in avoiding burnout and caring for their physical and mental well-being, which will ultimately result in greater employee retention rates. As a result, systems for employee health and wellness will become more personalized. In 2021, McKinsey identified digital offerings including wearables and digital biomarker apps, ‘that could be helpful for companies implementing an employee well-being strategy’.

The blurring of work & personal life due to remote work has also caused mental stress. Wearables are increasingly used to monitor employee wellbeing and identify their health concerns. In niche industries where there is high hazard risk (such as exposure to chemicals) robotics is used to sanitize contaminated areas such as sewage pipes and tanks. Even heavy machine tools which traditionally needed manual labor to operate, automation can play a role to reduce human fatigue.

Employer Branding

Companies have been enhancing their reputation and image among potential and current employees by using social media for years. Growing job board sites that rate companies, and career sites that are social networking and HR software integrated are all examples of how technology may be helpful in employer branding. With the support of employee stories and job offers, hyper-targeted social media ads can considerably narrow the audience and connect with the right people. According to LinkedIn, 72% of recruiters concur that a company’s brand and reputation have a major impact on the hiring process as well as the organization’s financial performance, lowering the cost per hire and attracting more qualified candidates.

Embrace technology while remaining human

In the post pandemic world, businesses are grappling with the problem of major and unanticipated shifts in workplace models. A reassessment of one’s personal and professional priorities led to the “great resignation,” which included a record-breaking monthly high of 4.5 million US workers quitting their positions in November 2021 alone.

Digital solutions are being sought to address the challenges of managing teams, up-skilling and re-skilling employees, streamlining employee communication, and ensuring business continuity. The remote or hybrid working scenario has only highlighted the need for ensuring workplace agility as an imperative for enterprises.

There are web applications such as Volonte that empower employees to get in the right mindset, navigate change, and help their peers and the entire organization get better at change, too. A combination of technology, people, and behavioral science can make workplace and employee management a proactive, positive, and data-driven experience, thus creating a win-win situation for both the talent and the enterprise.

Contrary to popular belief, automation and other cutting-edge HR tech advancements may make the human component more important than ever. We might rapidly discover that these tools may be assisting firms in becoming more human in the process if we looked more closely at the potent capabilities, they provide us in terms of personalization or accessing the right talent. The main benefit of the newest HR Tech trends appears to be that people aren’t intended to be replaced entirely by technology. Instead, technology exists to support people in developing deeper relationships with their colleagues and clients, as well as to create more fulfilling careers.

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Human Resources

Getting to know Sudhindra Bhat, Test Lead

At Robosoft, our mission is to Simplify Lives. Our talented team of product strategists, designers, software engineers work towards driving this mission.

In this interview-based series, we chat with our behind-the-scenes experts – to know more about their values and inspirations. We also try to understand what drives them to create digital solutions that touch the lives of millions and drive business results.

In this interview, let’s get to know Sudhindra Bhat, Test Lead. He has been with us for over a decade working on several projects in the financial services sector. Joining us as a Trainee Quality Control Engineer he has contributed to the success of several digital experiences over the years. In this conversation, Sudhindra talks about his journey with Robosoft, his inspiration, his advice for freshers, and more.


Q: Tell us briefly about yourself and your interests?

I am from Koteshwara, a small town in Kundapura taluk, Udupi district. My family had an agricultural background and our house was situated near the sea. This gave me immense pleasure to connect with nature and enjoy its beauty.

I believe that being simple, happy and healthy are great assets to have. I love to read magazines, explore testing tools & technologies and listen to fusion music. I also like to travel to lush green places and spend my time with family and friends. My day starts with yoga and the best part – it ends with playing with my 3.5 year-old daughter and listening to her stories.

Q: What was the trigger for you to join Robosoft? Tell us more about your role here.
During my engineering days, I heard about Robosoft for its quality of software development and technical skills. I joined as a Trainee Quality Control Engineer. The device driver project for HP on the Mac platform was my first project. I was blessed to have a supportive team and I started developing small scripts for software testing using Apple script and Shell script.

I worked as a backend developer for two years which gave me good insight into API design and development. My seniors guided me to learn and explore technologies by myself.

I have been working at Robosoft for the past 10 years in the BFSI segment. Robosoft, which evolved from a small city like Udupi, gives ample opportunity to learn emerging technologies and gain experience in various business domains. Today, Robosoft works with many global brands by providing Digital Strategy, Design, Development, and other services.

I worked on many challenging projects on Mac, Android, iOS and Windows phone in the BFSI segment. Along with manual testing, Robosoft gave me the opportunity to work on performance testing and automation using Selenium.

Q: What have been the key experiences of the recent quarantine phase?
Pandemic and lockdown taught us the need for an adaptive mind and the importance of human relationships. Many sectors suffered from job loss and uncertainties. At Robosoft work-from-home was implemented early and all our requirements were arranged.

During the initial phase of the lockdown, staying at home and balancing work and personal things was quite challenging. However, a disciplined way of scheduling time for professional and personal work helped me to balance things out. I had some challenges like frequent power cuts and poor internet connectivity and had to extend my work till late at night. Gradually, me and my family got adjusted and now everything is going smoothly. My daughter is surprised to know that a laptop can receive phone calls too – referring to the Skype calls which are now common. 😀

An advantage of the WFH scenario is that we can save time on travel. I took advantage of the situation and practiced Yoga. This helped me lose some weight and have an optimistic mindset during the lockdown. This also aided me to improve my professional productivity.

My advice to peers is that, as the familiar saying goes – change is the only constant and we need to adapt all the time. Give importance to both your professional and personal life – plan work at a granular level and keep a time limit for each task. Work honestly and happily for the day and end your day with the satisfaction of having justified your efforts. Last but not the least, as I mentioned earlier, the mantra of ‘Simple, Happy and Healthy’ always works!

Q: Your advice to students & freshers exploring opportunities in this field?
Today, technologies play a key role in our day-to-day lives. If you want to contribute and grow in this field, the only prerequisite is an attitude of perpetual learning. We need to stay curious about emerging technologies, trends and how they can be applied to make the common people’s lives better. Make use of online tutorials and practice regularly. Use apps from different domains and identify how they are helping end users to achieve their goals.

Concentrate on basic concepts and learn to find alternative workarounds if there are any technical constraints. Start with small snippets of code, then optimize and fine tune it. Build an architecture flexible enough to cascade and de-cascade other frameworks and plugins easily. Learn frontend or backend technology that you love. But remember specialization is important – don’t become the jack of all trades and master of none.

Q: In your view, what is the scope of this industry in the years to come?
As I am from a testing background, I see a tremendous amount of opportunity in the software testing industry. ‘Testing As A Service’ is in demand especially in the financial services segment -as all transactions should be safe, secure and error-free. Software testing is becoming more challenging with apps being integrated with many other services like payment gateways, real-time payment systems such as UPI in India and others.

We have a wide variety of testing opportunities like API testing, database testing, Big Data testing, performance testing, security testing, accessibility testing etc. Automation is common in this industry with tools such as Selenium, Appium, Rest Assured and a growing community of testers.

The performance of the application plays a major role in customer delight. No digital experience would be successful without good performance irrespective of an eye catching UI/UX. This opens up a broader avenue of business opportunity in the field of performance testing. Irrespective of the domain, security is a must and hence the security testing domain is rapidly growing and it requires technically skilled test engineers. Most of the testing tools are driven by programming languages like Java, Javascript, Python, Groovy etc.

As our lives are driven increasingly by apps, the field of software testing is an ocean of opportunities. I am very excited for its future and hope more software engineers choose this field to make a mark.

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Human Resources

Getting to know Suhas Narasimha Shetty, Technical Leader

At Robosoft, our mission is to Simplify Lives. Our talented team of product strategists, designers, software engineers work towards driving this mission.

In this interview-based series, we chat with our behind-the-scenes experts – to know more about their values and inspirations. We also try to understand what drives them to create digital solutions that touch the lives of millions and drive business results.

In this interview, let’s get to know Suhas Narasimha Shetty, Technical Leader. Suhas joined our team as a fresher in 2014. In the past 7 years, he has worked on multiple cutting-edge projects and technologies for our global clients across domains. In this conversation, Suhas talks about his journey with Robosoft, his inspiration, his advice for freshers, and more.

Q: Tell us about yourself and what you do, your hobbies, and more?

Born and brought up in Mangalore, I am a true-blue Mangalorean. I love everything about it – its amazing beaches, rich culture, and delicious cuisines. As a person, I believe in being curious. I am a keen learner of everything related to technology – be it the latest trends, emerging technologies, or a new coding language or framework. Besides technology, I am also interested in the world of automobiles.

I am a sports buff and ardently follow MotoGP and Football. Music is my get-away after a hectic day of work. I like listening to different genres of music. My favorites are – Rock, Blues, and Jazz.

Q: What inspired you to choose Robosoft Technologies & what is it that inspires you?

I studied engineering in Computer Science from P.A. College of Engineering, Mangalore. Robosoft was one of the companies all of us aspired to join. The ‘Robosoft Interview’ was considered to be one of the toughest ones to crack. Very few students were able to pass that interview, only the ones with really strong basics were able to do it. Students who were able to get through the interview were considered to be among the most intelligent ones. It was a dream come true when I joined the league of students who got through the Robosoft interview and got an opportunity to join a team of truly talented engineers and amazing teammates.

At Robosoft, every day I learn something new. Every day we are solving technical challenges for global brands across domains. From the day I have joined till today, I have worked on multiple cutting-edge projects and that has helped me grow as an engineer. The opportunity to learn here is immense and this is what keeps me inspired.

Q: How has the work from home phase been? What is it like to manage home and work responsibilities and your advice to peers alike?

Robosoft was among the few companies that took appropriate measures and gave us WFH at the very beginning of the pandemic. The company kept employee well-being and safety as a priority and continues to do so, as almost all of us are still working from home. I am extremely proud to be a part of such an organization. Robosoft’s HQ is in Udupi and before the pandemic, I used to travel from Mangalore every day. With WFH, I was able to save travel time, which helped me in increasing my productivity. I could also spend more time with my family. The client that I am working with is in a different time zone. WFH allowed me the flexibility to manage my work according to the client’s time zone and hence build a better relationship with them.

WFH has its perks, but I miss the in-person interactions with my friends and colleagues. I have made some amazing friends at Robosoft and I certainly miss meeting them.

WFH can be a boon or a bane depending on how you manage. We know when to start and stop working when we are at the office. At home, if we do not follow a schedule of logging in and logging out of work, it can take a toll on our health. Initially, I did the mistake of not having a schedule and that affected my health. It is important to set the objectives for the day, finish them on time and do something that helps you rejuvenate. Yes, we might have to stretch once in a while, but if you manage a proper routine most of the days you will be able to cope up with stressful situations better.

Q: Your advice to students & freshers exploring opportunities in this field?

These days freshers are worried about the best technology or platform that they should choose to sustain in this industry. The truth is, you will not be able to sustain yourself if you rely on learning one or two most trending technologies or frameworks. The tech world is ever-evolving and it is important to keep pace. That said, there is no alternative to having a strong understanding of the core concepts of software engineering or programming. If your basic concepts are strong, you will be able to learn and excel in any new technology. Another important thing will be to have the flexibility and the mindset to experiment and explore a variety of technologies. This will help you stay relevant to the industry.

Q: In your view, what is the scope of this industry in the years to come?

The tech industry is always evolving, there is so much to explore. In my opinion, we are yet to witness the full potential of emerging technologies. The scope of the industry we are in is huge, and we will see groundbreaking inventions in the future. The pre-requisite to be a software engineer keeps upgrading every year. Companies are now focusing on training talent and upgrading their technical skills so that they are future-ready. Upskilling employees has become a crucial aspect for organizations like ours to partner with a wide variety of customers in their digital transformation journey.

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Human Resources

Getting to know Vidyalaxmi V. Shenoy M, Senior Software Engineer

At Robosoft, our mission is to Simplify Lives. Our talented team of product strategists, designers, software engineers work towards driving this mission.

In this interview-based series, we chat with our behind the scenes experts – to know more about their values and inspirations. We also try to understand what drives them to create digital solutions that touch the lives of millions and drive business results.

Today, let us get to know Vidyalaxmi V. Shenoy M. – Senior Software Engineer at Robosoft. Vidyalaxmi joined Robosoft right after her college in 2013 and has been an integral part of our family for over 7.5 years now. She joined us as a Trainee Engineer after her campus placement. Over the next 7 years she not only grew her career but also helped Robosoft create many delightful digital experiences for its clients.

Vidyalaxmi V Shenoy M Robosoft Technologies

Let’s learn more about Vidyalaxmi from our conversations below.

Q: Tell us about yourself and what you do, your hobbies and more?

I was born and brought up in Mangalore. My dad loved traveling and he would take us on spontaneous road trips when I was younger. I guess that’s how I got my love for traveling. I like to explore new places and try the local cuisines and wish to be a travel and food blogger someday.

If you follow me on Instagram, you will know all about my love for exploring new places and restaurants. Apart from that, I’m interested in sports like throw ball, basketball, and badminton. I have also participated in state-level basketball matches during my school days.

Q: What inspired you to choose Robosoft Technologies & what is it that inspires you?

I got into Robosoft through my campus interview. I was one of the 2 selected candidates among 100s of others who sat for the placement in Robosoft. I heard a lot of positive things about Robosoft and was excited to join as it was close to my hometown. This decision helped me stay close to my parents as I didn’t have to leave my city.

As a trainee engineer at Robosoft who was passionate about coding, I got a lot of support from my seniors, mentors, and my managers. They helped me improve my coding standards and master the art of coding to some extent. I know we cannot master coding completely as it is a never-ending journey of learning new things every day, which keeps me inspired.

Robosoft has helped in my professional growth by providing me with a variety of opportunities. iOS development is my main forte. I also got to explore and learn Kotlin for Android development and React Native. Currently, I’m working on a macOS project but my newfound love is programming in Python and am fascinated to learn about AI and ML.

Q: How has the work from home phase been? What is it like to manage home and work responsibilities and your advice to peers alike?

I developed a passion for cooking in the WFH phase and love trying out new recipes with my husband. Apart from that, I have also started taking some time out to exercise daily and adapted a lifestyle of healthy and clean eating.

Apart from some initial readjustment period, I didn’t face many challenges working from home. Although, I miss face to face interactions with the team members daily. I can consider myself lucky to have got a wonderful and supportive team. We plan our tasks very well and communicate everything in a clear and concise manner.

My advice to peers would be to keep oneself calm and dedicated in these unprecedented times. Remaining connected in this isolation has been possible through the virtual world. Stay connected with your team and avoid unnecessary distractions during work. Social media is a big distraction. For some unknown reason, we tend to check it every 10 minutes to see if we’re not missing out on something. This absolutely kills your productivity.

Also, dedicate some time to yourself. Do something that helps you calm your mind like meditation, yoga, or exercising. Understand and appreciate the role we play as individuals and as a team, and work towards a common goal. This is the mantra to move all the spokes of the wheel in seamless coordination.

Q: Your advice to students & freshers exploring opportunities in this field?

“The day you stop learning is the day you begin decaying.”

This is true especially in the tech world where things change at a rapid pace. Always stay hungry for knowledge and be open to new ideas and opportunities. Try to learn something about everything and everything about something.

You can try your hands on as many technologies as you wish, but make sure to master at least one technology. Be passionate about what you do and stay up to date with the latest and trending topics in your field of work.

Be open to inputs and suggestions from people around you, be it your mentor, senior, or even a peer. Pick the right tools and never hesitate to play around and find out what’s working best for you.

Q: In your view, what is the scope of this industry in the years to come?

The most alluring part of the IT field is that it is limitless. One can keep innovating in a sector that is expanding by a quantum fold.

Digitization has given a big boost to the IT industry and changed the way customers view businesses. Almost every kind of business is backed by IT. Creating digital solutions using emerging technologies like AI, Machine learning will be the main catalyst to create a smarter world and will lead the way in the future.

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Human Resources

Getting to know Mohanakrishnan Rajasekar, Senior Technical Architect

At Robosoft, our mission is simplifying lives with delightful digital experiences. Our talented team of product strategists, designers, software engineers works towards driving this mission.

In this interview-based series, we chat with our ‘behind the scenes’ experts – to know more about their values and inspirations. We also try and understand what drives them to create digital solutions that touch the lives of millions and drive business results.

Today, let us get to know Mohanakrishnan Rajasekar, Senior Technical Architect at Robosoft.  Mohanakrishnan joined our team last year. He comes with a vast experience of over 19 years. In his earlier stints, he has worked with enterprises including Accenture, HCL, Mindtree, etc. leading product development for various domains like Investment Banking, Credit Risk Management, Materials Management, BPM, Supply Chain Solutions, and Insurance. He also has entrepreneurial experience and was the founder of a company that built a Recruitment Solution web application for specialized skills.

 Q: Can you tell us about yourself – your family, interests, and work philosophy?

I am from Tamil Nadu. As an engineer, I love to learn new technologies and build innovative digital solutions. I am also passionate about farming and my vision is someday being able to provide affordable chemical-free food direct from farm to plate.

Challenging times have taught me the importance of determination and humility and gave me the courage to achieve my goals. I believe taking calculated risks is an important attribute to succeed. My principle in life is being honest and trustworthy both in professional and personal life.

Spending time with family and visiting my farm are my stress busters when I want to take a break and rejuvenate.

Q: What made you choose Robosoft & what is it that inspires you?

As a software engineer, the challenge of working with the latest technologies always excites me. The work that Robosoft is doing across domains and geographies, piqued my interest. I was excited to be a part of a team that is building such amazing digital experiences for global brands. Also, the fact that there are many talented engineers who have been a part of the company for long tenures inspired me to join Robosoft. I am really glad that I made the right choice. As a Senior Technical Architect at Robosoft, I am involved in building digital DTC (Direct-to-Consumer) experiences and e-commerce shopping experiences for clients in the US.

With friendly and helpful peers, and a supportive management team that believes in my technical and decision-making abilities, Robosoft has proven to be a comfortable workplace for me.

Q: How has work from home been for you? What is it like to manage home and work responsibilities? Any advice to peers?

These are difficult times for everyone. Over the past year all of us have been working from home and not going out unless required. It is tough not to be able to meet with your loved ones in person but only virtualy. These challenges have also made us understand the importance of human values and ethics. We are seeing tremendous changes in people around us. It has brought out the humanity and empathy  withinin us. It has made us sit back and think about the things that we value in life. This year also has given me the opportunity to connect with my kids more, spend quality time with them and understand better.

At work front – it was initially challenging to connect with the team remotely. Especially right after joining, since  I had not met them in person even once.  It took a while to establish the connect with the team and its been smooth since then. We were able to work together efficiently and keep-up with the timelines and deliverables.

Work From Home has increased productivity but also has extended working hrs due to more calls and often results in ergonomic issues. Hence it is critical to take enough breaks and also inculcate a habit of exercising.

Q: Your advice to students & freshers exploring opportunities in this field?

Freshers and students must have an engineering mindset. This means they should be ready to learn, experiment, and innovate,  rather than just being ready to do whatever is being told.

The technology trend changes regularly so do the customer expectations, it is important to keep oneself updated with the latest developments for a longer run in the industry. While ensuring you gain expertise in the technology you are working in knowing other trends and technologies will also be important for career growth. You will somewhere have to be “jack of all trades and a master of one”.

Q: In your view, what is the scope of this industry in the years to come?

The emerging trends show that in the coming year emphasis would be more on Digital First experiences, AI engineering, Total Experience or TX, Anywhere Operations Model, and Distributed Cloud.

More opportunities will unfold as the Anywhere Operations model allows for business to be accessed, delivered, and enabled anywhere. As per a Gartner study, by the end of 2023, 40% of organizations will have applied anywhere operations to deliver optimized and blended virtual and physical customer and employee experiences.

Clients will choose organizations that provide Total Experience (TX) solutions over their competitors.

Distributed Cloud is one of the safest areas for enterprises to bet on. Distributed cloud is the future of cloud which enables organisations to have services physically closer to help with low-latency scenarios, reduces data costs and adhere to laws that dictate data must remain in a specific geographical area.

A robust AI engineering strategy will facilitate the performance, scalability, interpretability and reliability of AI models while delivering the full value of AI investments.

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Human Resources Uncategorized

Getting to know Pramila S Shetty, Senior Test Engineer

At Robosoft, our mission is simplifying lives with delightful digital experiences. Our talented team of product strategists, designers, software engineers work towards driving this mission.

In this interview-based series, we chat with our ‘behind the scenes’ experts – to know more about their values and inspirations. We also try and understand what drives them to create digital solutions that touch the lives of millions and drive business results.

Today, let us get to know Pramila S Shetty Senior Test Engineer at Robosoft. Pramila started her career with Robosoft and has been a part of our team for over 13 years now.

 Q: Can you tell us about yourself – your family, interests, and work philosophy?

I was born in Udupi and spent my childhood in Mumbai. I moved back to Udupi when I was in High school, and completed my studies there. My childhood was spent in the lush green rural areas of Udupi since my family had an agricultural background. I loved growing up amidst the greenery and that has helped me appreciate nature and stay connected to my roots.

I am an optimistic person and always try to look at the positive side of any circumstance. I truly believe in persistence and hard work and live by the motto ‘try and try until you succeed’. This philosophy helps me to chase after my dreams and not give up easily.

My favorite hobby is spending time and goofing around with my year-and-half old kid. I like singing and dancing too, it helps me rejuvenate after a long day. I love to wear the chef’s hat in my free time and experiment with new recipes. It gives me immense joy when the dish turns out exactly as I wanted and everyone enjoys it too.

Q: What made you choose Robosoft & what is it that inspires you?

I was in college when the Robosoft Udupi campus was being built. I was really fascinated by this IT company operating from our small town of Udupi. I and my friends often discussed how amazing it would be to get an opportunity to work here. And, as luck would have it, I did get that chance.

After my BCA I got interviewed and joined Robosoft as a member of the Creative Works Department as a technical writer. As I learnt more, my interest grew in moving to the technical side of things and be a part of the engineering team that creates these amazing digital experiences. Robosoft gave me that opportunity and helped me make a shift. I moved to the SQA team. In parallel, I also completed my Masters’s degree and got a chance to join the QA and testing team.

My mentors at Robosoft supported me throughout my career journey. They not only helped me switch my career path and move to QA, they mentored me and motivated me to excel too.

Q: How has work from home been for you? What is it like to manage home and work responsibilities? Any advice to peers?

The initial days of WFH when there were strict lockdowns were quite challenging. I had to adapt to a completely different routine than what I was used to. Besides managing a little kid, work, and household chores between just me and my spouse did become difficult. But slowly we figured a routine and processes to manage everything efficiently.  I created a proper schedule for my project as well as household work. This helped me manage my responsibilities. Also, being flexible in setting my routine helped, I did not bother too much if day-to-day activities weren’t happening as before, I adapted to the situation. This helped me be at mental peace.

My advice to everyone working from home would be to have a planned set of tasks to complete each day and to prioritize the tasks. Know what is expected of you, and put in your best efforts. Also, remember to not be too tough on yourselves, and take time out to de-stress by doing whatever you enjoy doing like following your hobby or spending time with family.

Q: Your advice to students & freshers exploring opportunities in this field?

My advice to freshers would be to take guidance from their seniors who are already in the field or lecturers and be informed about the career scope, before choosing a stream of specialization. However, do find out what technologies you are really interested in – and gain expertise in that, rather than just following the trend. To succeed in a field, one should be interested in what they are doing.

Technology is always evolving. So to grow and succeed you should keep upskilling and be up-to-date with the latest technologies. Never become complacent with your current knowledge, since technologies become obsolete in a matter of years.

Q: In your view, what is the scope of this industry in the years to come?

Although the Covid-19 pandemic had led to a slowdown of all industries including IT, the economy has slowly started recovering. The IT sector sustained and grew and will continue to do so, since automation is one aspect that almost every other industry relies upon, be it Banking, Media, or others.

Also with the advent of new technology trends like Artificial Intelligence, Machin Learning, Virtual Reality, Augmented Reality, the IT industry will see good growth in the years to come.

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Human Resources Uncategorized

Getting to know Brooks Rhinehart, President & Country Head, USA, Robosoft Technologies

‘The task of scaling up Robosoft as a premium brand in the US is exciting’ – meet Brooks Rhinehart, our new President & Country Head, USA. 

Since the time we started out in 1996, we at Robosoft have witnessed several growth phases and landmark changes. We were among the pioneers to spot the potential of mobile and offered app development services in 2008. Since then, the digital experience domain has evolved as consumers welcome new technologies and gadgets. Enterprises have to constantly adapt to the changing environment, and we are proud to have played a role in crafting digital experiences across web, mobile, wearables, and more. While we have customers across the world, USA continues to be a critical market for us to meet our growth ambitions. We have had several years of growth, customer success & satisfaction in the US.

Now to take our growth to the next level, we are pleased to welcome Brooks Rhinehart as our President & Country Head – USA.

Brooks is a seasoned technology & business development executive with a 360-degree perspective on building digital experiences for enterprises. We had a brief chat with Brooks on his background and challenges CXOs are likely to face in offering digital solutions. Read on:

Q. Welcome aboard, Brooks. Tell us a little bit about your career and journey thus far.

It’s been an interesting and fulfilling journey over the past 20+ years. I started working with technology companies as an Account Executive during the internet boom and subsequent crash in the early 2000s.  However, working in the fast-paced start-up world, I was forced to accelerate my understanding of how to navigate complex enterprise organizations and how to clearly articulate to CXO’s or members of leadership at some of the biggest companies at the time.  You could probably say it was a case of being young, determined, and I didn’t know what I didn’t know, that helped me succeed, fairly quickly. I had limited experience and mindset that was not filled with a bunch of pre-determined assumptions on how to engage, that I have seen haunt many sales professionals.

Shortly after the internet bust, the entrepreneur inside me saw a few opportunities and investments. I owned a few small companies, was a partner in a multi-state franchise, and learned the hard way the ups and downs of business.  As good, and as hard as it was, these types of learnings are something you can’t get from a book, you have to experience them firsthand. I consider myself fortunate to have experienced such as it makes one realize how hard it is to build a brand.

In 2010, I knew mobile was going to be ‘the next big thing’ after as it was close on the heels of the launch of the iPhone and the App Store.  There were only a few players in the market at the time as end-to-end service providers in app development. I joined and grew up the ranks in a growth stage B2B tech services company. I spent over a decade there as a partner to enterprises – crafting the digital strategy, creating a roadmap of solutions, and leading the execution of rich customer experiences.

Q. What made you join Robosoft?

Robosoft as a brand has great equity and reputation in India as a top digital partner – rightfully so. In the US, we are not yet in that league, but have worked with some of the most highly sought-after brands and executed many mission-critical projects for them.  These projects are not behind the scenes, but massive public-facing projects that most of everyone in the US have seen or might use the services at some point.

Ravi, the CEO and I had many conversations before I decided to come on board, or maybe that he decided I should come on board – but it was clear that we had a connection, not only in business but at a personal level.  I was genuinely interested in what he had to say and offer.  Many of our conversations had nothing to do with business, and I really enjoyed having the opportunity to see that side of him and not just talk business.

With over 800 employees, the quality of Robosoft’s customers and work was quite impressive. I loved the challenge of scaling up the organization to becoming a premium brand in the US, which is well on its way.

Q. What are the challenges faced by CXOs when it comes to crafting digital solutions in the post-COVID world?

Not as much as everyone would think.  The pandemic has created opportunities for all of us.  Working remotely and having teams all over the world is nothing new, we just did it in an office. Sure, the hallway conversations can be helpful, but, as we quickly found out, they are not necessary to be successful. That doesn’t mean meeting face to face has lost its value.  I still believe in the one-on-one meeting with a handshake – I call this the trust factor, can’t be forever replaced.  Nor should it. We all have to stretch our muscles and hold online meetings that we are not used to.

Zoom fatigue is a real thing and we have to be cautious of it.  We will have to break up long whiteboarding sessions into smaller timeframes and timelines might get extended, but not by much.  We all continue to learn how to be more efficient with our time and how to communicate.  This is the ‘new new’ until we can get back to normal but until then, we are able to continue business as usual.  And, effectively.

Q. Consumer attention across multiple platforms and devices is a precious goal for enterprises. What are the various steps they can take to gain their attention?

Tough question and there is no one answer to this. We see businesses going back to native experiences instead of web to make sure the customer experience is as good as possible. However, we also see businesses that want to create a simple web experience that is quick and easy to use, without having to download an app.  This practice will be widely adopted for companies that know they won’t capture their audience if they require an app download.  Or, companies that want to create a simple version of their applications that nails the fundamentals of their needs, you will see many companies adopting this strategy.  Think of it as sharp blades, not a swiss army knife. The results are still very compelling.

Q. What are the key factors enterprises should consider when choosing a digital partner?

Time to market: how quickly can you help me get consumers to experience my offering?

Location:  do you need full team onsite? While it maybe nice to have is an on-site team mandatory? Given the ‘remote everything’ world we can say ‘geography is history’.

Cost: onshore or offshore, most customers have already been through the development process and are much wiser buyers these days.  Stacking a full team onshore is a thing of the past and our buyers expect to have cost savings for development efforts.  That doesn’t mean everyone is offshore and the meetings are all early in the morning or late at night, it means, you have a highly functional team that can leverage and translate, the necessary requirements to help contain cost and quality.

Experience: does that mean you need to know everything about a certain vertical?  Not at all.  If you’re doing transactional data, it’s transactional data – it doesn’t mean that I haven’t done 15 projects in that space, so I’m not qualified.  I hear many people expect this and it’s far from practical.  The experience is in the quality of the projects that have already been completed.  I am not saying that having a specific knowledge in a CMS, EMR or API integrations isn’t important – it is, and can “maybe” save some time. But if you have bad code, bad designs and bad PM’s, you will never be ahead in the end.  Possibly, worse off.

Do you like them?  Seems odd, but this is a huge factor.  If you want a simple website, sure, it doesn’t matter what kind of relationship you have with the vendor.  If you are looking to build out a core product or new solution for your company, the relationship is critical.  It’s software, things will go wrong, period.  It’s how these issues are handled that makes or breaks a relationship.  Once you get into a large project, you are somewhat married.  Sure, you can get out, but it’s painful.  Sometimes, it makes sense to bail but software and it is hard. If anyone tells you differently, I promise it’s not a healthy marriage and you should run.

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Human Resources

Getting to Know Nanda Kishore, Delivery Head, Robosoft Technologies

At Robosoft, our mission is simplifying lives with delightful digital experiences. Our talented team of product strategists, designers, software engineers work towards driving this mission.

In this interview-based series, we chat with our ‘behind the scenes’ experts – to know more about their values and inspirations. We also try and understand what drives them to create digital solutions that touch the lives of millions and drive business results.

Today, let us get to know Nanda Kishore, Delivery Head at Robosoft. Nanda started his career with Robosoft and has been a part of our team for 18 years now.

Q: Can you tell us about yourself – your family, interests, and work philosophy?

I am from Mangalore and I grew up in Udupi. Of all the roles I play in life, being a father is my favorite. I have two kids, a 12-year-old son and a 7-year-old daughter. I believe in leading a simple life and being approachable to people who need my guidance. I think that’s one of the most important qualities that any leader should have.

Being transparent and straightforward has been the guiding factor in my life while dealing with people, both in personal as well as professional life.

I love outdoor sports and have represented my college too, in Cricket and Volleyball. Earlier, I used to spend weekends playing Cricket in various tournaments. Now, I love playing with my kids during the weekend. Other than that, I love traveling and cooking. I like experimenting with new recipes often. YouTube is my go-to guide when it comes to cooking.

Q: What made you choose Robosoft & what is it that inspires you?

I completed MCA from Manipal Institute of Technology. After my internship in Bangalore, I moved back to Udupi and started looking for a job. I used to hang out with my friends near the Robosoft office, which was just 100-200 meters away from my home. I was fascinated with this software company in the middle of a small town like Udupi.

I always wanted to be a successful IT professional. As luck would have it, there was an opening for a QA testing role in Robosoft. I applied and got selected. I was supposed to join on January 1st, but my manager asked me to join on 31st December instead and attend the new year celebrations with the team. Since I was joining in the night shift, my first interaction with the team happened during the New year’s party, where I met all the team members and the management! That was an ice breaker for me. There has been no looking back for me since that day, and it has been 18 years!

I started as a tester for Mac applications on Mac OS 9. Within 3-4 months, I got an opportunity to lead a QA team for a global project. We were working on Deskjet, Laserjet & Photosmart printers, scanners, and copiers during those years. Today, I lead several projects for global brands across sectors and geographies. From a QA professional to Delivery Head, it has truly been an amazing journey for me.

From the flexibility to be near my family and hometown to immense growth opportunities, Robosoft has given me everything I aspired for from my professional life. Over the years, I have handled many interesting and challenging projects for global brands and worked on every possible emerging and new-age technology, be it AI/ML, Blockchain, voice, and more. The growth and scope of learning here are immense. Every day we handle a new challenge and work towards creating exciting and disruptive digital solutions, and that keeps me inspired.

The work culture here is extremely friendly. With some amazing peers and a senior management that is always approachable and ready to hear you out.

Q: How was 2020 for you? What is it like to manage home and work responsibilities? Any advice to peers?

With the pandemic, lockdowns and the extended WFH scenario, 2020 was a challenging year for all of us. On a professional front, we learned to adapt to unprecedented situations faster. Earlier we had a few teams that were working remotely. But with the entire company working from home, managing communication within teams was difficult initially. However, with time we have learned how to plan and manage communication and work better.

I have followed a regular work schedule every day. While there will always be disruptions in your schedule, especially when you are handling so many projects simultaneously, it helps to make a daily to-do list. Earlier, I used to de-prioritize a couple of things for the next day. But given that we are at home, I try to finish the work I have scheduled for a particular day on the same day.

I think WFH has increased productivity for all of us. But, it has also extended the working hours due to more calls and meetings. It is important to be involved in a stress-relieving activity –  be it yoga, meditation, or any other hobby that relaxes your mind.

I love singing and have been a closet singer so far. During this time music has acted as a stress buster for me. Earlier, I often sang in a place where no one is nearby. But now I have started performing in front of small gatherings of friends and family too 🙂

On the personal front, 2020 has been a year of tremendous learning. It has taught us the value of taking hygiene and health seriously. Fortunately, at Robosoft we had a steady business and we also expanded as a team. This is not the case for other industries. Many people have lost their jobs during this time. This realisation has taught me to be grateful and be more prudent about savings.

During these times when many people are struggling to even get food on their plates, 2020 has taught me to be more empathetic towards the less fortunate. It has also reinforced the value of sharing, being more cautious towards our spending patterns, and reducing wastage.

Q: Your advice to students & freshers exploring opportunities in this field?

Technology will always evolve. Some years ago we were talking about device communication, today we talk about technologies like Artificial Intelligence, Machine Learning, Robotic Process Automation, Big Data, Blockchain, and more. These technologies will also change in the coming years. My advice to students and freshers is to pick a technology which you are genuinely interested in and gain expertise in that – instead of following the herd, follow your heart.

Having said so, it is also important to be updated with the new technology trends, learning continuously, and exploring newer avenues. This will help you stay relevant for the industry. But don’t be a ‘jack of all trades and master of none’. Gain an in-depth understanding of the technologies that you choose to learn.

Q: In your view, what is the scope of this industry in the years to come?

In the coming years, cloud computing and automation technologies will gain more traction. Data analytics will also be an important area that will grow.

But most importantly, enterprises will choose digital partners who provide holistic services and not just one-off solutions like app development. At Robosoft, we have also evolved to offer end-to-end digital services to our clients. We started with Mac development but as we grew, we moved to mobility and web solutions and today we are a full-service digital agency offering services like advisory, design, engineering, and analytics.

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